About John

SOLD MY BUSINESS

I learned what it takes to successfully sell a business by selling my own training and development business in 2006 through an excellent broker. During this process with the business broker, I realised that most business owners have little idea about how a business is valued, what makes it attractive to buyers and how to sell it. I went on to become a Business Broker as well as following my passion for mentoring business owners, facilitating workshops and running business skills seminars.

WHY I DO WHAT I DO

"Some years ago, I had a leadership management training business and at the seven-year point, I decided it was time to think about exiting. I merged my business with another business and the owner and I became business partners. We set a goal to "exit with equity in three years".

After the three years we decided to try and sell and came up with a value for the business. We put it on the market and tried to sell the business ourselves. After a six-month emotional roller coaster, which was not very pleasant at all, we failed to sell the business.

I told a good friend of mine, who had bought, built and sold a lot of businesses what had happened and he referred us to his recommended business broker. The broker told us selling a business is a process and you need to be ready and stick to the process. He also added, "You need to get the price right and by the way, you've priced your business too low."

We listed the business with him, added 25% to the price, followed his process and sold the business for the full price. We happily paid the broker's fee! It would have cost us a great deal more if we had sold ourselves not knowing what we were doing.

As a result of this experience, I realised how little most business owners know about valuing their business, how to have it ready for sale and what is involved in the sale process. I decided to use this experience to niche my coaching services.

Shortly after the sale, the broker who sold our business offered me training and a job as a broker with their firm. Over the next twelve years as a business broker, I sold many different types and sizes of business. Experience which I now use with all my clients.

NOW I HELP BUSINESS OWBERS BE READY FOR SALE

Now, I operate as a business ready for sale mentor, coach, and facilitator / trainer. I was a registered Business Broker for twelve years. As a broker I specialised in small and medium business and sold many types and sizes of business.

My experience as a business owner and extensive involvement with Perth businesses since 1994, means I am well credentialed in my role helping business owners turn their businesses in to saleable assets and preparing them “ready for sale” and helping to sell them when the time comes.

Feel free to contact me to book a complimentary chat about your business. Just click one of the buttons at the bottom of this page.

WHAT CLIENTS HAVE SAID

Nolan Penning – Former Owner – Magnum Flavours & Ingredients

“A few years before I wanted to sell my business, I attended John’s “Prepare Your Business Ready For Sale” course and this was extremely beneficial. I discovered that selling a business was a lot more complicated than I expected. After the course John worked with me as my coach to prepare my company for sale over an 18 month period.

When the time came to list I was fully prepared and achieved a very satisfying result. I cannot thank John and his BOB group enough for the support and guidance. My advice to business owners, join John and his BOB group today.”

Gary Maynard – Owner – Medichill

“When it comes time to make big decisions, to bounce ideas off people or have a focus group on a new product, that’s when it can feel very lonely for a lot of small business people. That is where I have found John Denton’s business owner mentoring group (BOTA) to be invaluable assistance. You are grouped with a wide variety of like-minded people who want to improve their business, willing to share their time and experience to potentially help you. The advice also comes un-biased with no strings attached, and sometimes it hurts! The fact that I was a member for over 8 years and my business improved each year is testament to the value of the group and the professionalism of John as a facilitator. I recommend the group unreservedly.”

If you would like a 'no obligation chat' or want to go through a free business saleability checkup, just select from the buttons below.