Podcast · Episode 35

How to Get Your Business Found in the New AI World, and Automate Your Way to Freedom

9 December 2025 · 59 minutes · With John Denton and Jenish Pandya

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How did you search for the last thing you bought?

My guest Jenish Pandya, founder of AI Titans, needed a new laptop. He typed the same detailed question into four AI tools. Each gave a shortlist, with links to a couple of big retailers. Then he went to Google for more detail. Then he walked into a store, talked to a human, and price-matched.

That’s how people search now. A mix of AI, Google and real people. Is your business showing up in all three?

What you’ll learn

  • How AI search differs from Google, and why Google isn’t dead
  • The three things that get your business recommended by AI
  • Four places to start automating, depending on where you’re stuck
  • Why time is worth more than money when you’re working on your business

How to get found by AI

Good news. Everything that works on Google still matters. But the questions people ask AI are LONGER. A paragraph, not five words.

01

Long-tail content

Answer the specific questions your customers ask. FAQs, case studies, how you work, the problems you solve.

02

Citations

Other sites mentioning and linking to you. Right now, AI leans heavily on news and media mentions.

03

E-E-A-T

Experience, expertise, authority and trust. Real reviews, real content, real proof you know your stuff.

Content isn’t just blog posts. It’s your About page, your Google Business Profile, even your social posts, which are now searchable too. If it isn’t written down, AI can’t recommend it.

Content is king. Specific content wins.

One warning from Jenish: anyone promising to rank you number one in AI is selling you something. Everyone sees different answers, shaped by their own history. Keep providing real value and let it work.

Where to start automating

Find where you’re stuck right now. Start there.

  1. Marketing. One weekly article becomes five LinkedIn posts with images, sent to the owner to check before posting. Jenish built exactly this for a mentor of his.

  2. Onboarding. One client was sending 100 due diligence questions in a spreadsheet. Now it’s online forms. Folders are created, files renamed and confirmations sent within a minute.

  3. Customer service. Enquiries sorted and answered instantly, with a human a click away. Speed of response now wins the job, especially after hours.

  4. Support and admin. Receipts, tagging and the back-office work nobody enjoys. AI does the first pass, a person checks it.

“Time is more important than money. It’s the one thing nobody knows how much they’ve got left.”Jenish Pandya

Why this makes your business more saleable

  • A buyer asks, “What will I have to do?” The more that runs automatically, the better that answer.
  • Systems plus automation take YOU out of the bottleneck
  • A business that gets found by AI keeps getting new customers after you’ve gone

Jenish’s final word: knowing isn’t enough. Pick one task this week and automate it.

If the business relies on you, you’re the bottleneck.

See how owner-dependent your business is with my free Sale-Ready Scorecard. Under 5 minutes. Then let me show you what a buyer would see, with the Sale-Ready Assessment.

➤ Find my bottlenecks free➤ Explore the Sale-Ready Assessment

Rather learn step by step? Try a free mini course

Keep the numbers going up!

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